ActionTrip was able to score an interview with Blizzard's lead designer Jeff Kaplan and art director Chris Robinson during the Leipzig Games Convention (GC 2007). In the interview, they were able to discuss how the World of Warcraft's Wrath of the Lich King expansion is more in tune with the original Warcraft look, PVP, and an announcement about a new patch just before the Lich King arrives.

Robinson explains how they decided to go back to the Gothic feel that the original Warcraft gave in Wrath of the Lich King. Kaplan furthers there is also a drive to bring back old elements as well: "We are constantly in a push and pull; we are creating a universe that we want to be broad and deep. We want there to be stuff that players of the old Warcraft games can refer to, but also push it and make new things."

Kaplan also explained how the expansion will be putting more emphasis on 10-man instances. In the same line of thought, he announces that there will be a patch just before Lich King comes out. Aside from getting a 25-man instance, Sunwell Plateau will also get a 5-man instance in both Normal and Heroic mode.

Changes were also made to accommodate more world PvP. Lake Wintergrass will be a non-instanced zone and will have siege weapons and destructible buildings. The zone is located in the center of Northrend and about the size of Westfall. The effect they are going for is a really massive, epic feel.